Home |  About Bernard Beck | Blog Discussion | EndorsementsExcerptsContact | Calendar

True Jew cover

True Jew: Challenging The Stereotype

    This book offers information to everyone who is thinking about the position of Jews in today's world and in history.

    From the time of the destruction of the Temple in Jerusalem to 500 CE, the world’s Jewish population declined from 4.5 million to 1.1 million; where it stayed for over a thousand years. Then mysteriously, starting in the eighteenth century, world Jewish population increased at more than five times the global growth rate.  

    Throughout most of the Common Era there were two groups of Jews in the world: those who were visible and counted within the community, and those who “traveled under the radar” and were not counted until the latter part of the 18th century when they suddenly reappeared and took their place as the new Jewish artists, musicians and authors. The book is about where they were, why they suddenly reappeared, and what lessons can be learned from their hidden identity and their reappearance.The author also examines contemporary Jews' own varying views of Jewishness and discusses what it means to be a Jew today.

   In style, the book is both a mystery story and an expose. It is written in a light and accessible manner in which its startling revelations are well documented and substantiated.

Because its content is in opposition to some commonly held beliefs, the book provides a good basis for discussion and debate. Much of the information contained in the book is presented from a fresh perspective which opens up formerly unarticulated and perhaps even forbidden concepts to modern exploration.

U may also like how to cope with salivary gland cancer salivary gland cancer is cancer of the tissues in your mouth that produce saliva. viagra 20 mg cost While salivary gland cancer is rare (3 adults... 300 mg dose viagra Salivary gland tumors in dogs dogs are gifted with four pairs of salivary glands whose main purpose, as its name implies, is to produce saliva. cheap mg viagra pills fast deliervery Saliva carries... viagra 100 mg duration Complications of parotid surgery parotidectomy is a surgery to remove the parotid gland. discount super viagra The most common reasons for removing all or part of the parotid gland... viagra user log What is the ph of saliva? Saliva is a secretion in the mouth produced by salivary glands that discharge into the oral cavity. Natural viagra substitutes for women These secretions moisten mucous membranes... Adrenal gland test & diagnosis the adrenal glands are located on the kidneys. buy viagra online cheap free shipping According to the american urological association, they excrete hormones that regulate blood pressure and... canada generic viagra Canine salivary gland cancer canine salivary gland cancer does not affect many dogs, but is serious for the ones that are affected. Pet owners should know... How to diagnose pituitary tumors the pituitary gland is a pea-sized gland at the base of your brain. Where to buy viagra in paris Pituitary tumors, or adenomas, are very difficult to diagnose... How to help adrenal gland exhaustion the primary function of the adrenal glands is to produce essential hormones that the body needs to respond to stress, physical activity... Viagra viagra viagra cost comparison How to treat salivary cancer the glands in your throat and mouth that make your saliva are called the salivary glands. 300 mg dose viagra To begin the process of destroying... How to diagnose a bartholin cyst the bartholin glands are located on either side of the vaginal opening. Their function is to secrete fluid onto the inner surface... buy viagra wholesale Salivary glands & ear infections the ear and salivary glands are parts of the body that are often paid little attention. viagra effect on high blood pressure However infections can and do happen... buy cheap viagra pills online Sebaceous gland tumors in dogs warts may appear in dogs of all ages, but is more common in older dogs. These warts may actually be sebaceous gland... cheap generic viagra india How to cure burned-out adrenal glands curing burned-out adrenal glands, also known as adrenal fatigue, is a multi-faceted process. generic viagra Adrenal fatigue is characterized by extreme exhaustion, flu-like feelings... cheapest viagra on the web Blocked salivary glands in horses equine salivary glands secrete saliva to keep the horse's mouth moist. If the glands are blocked, the horse will suffer from a... How to diag. buy cheap viagra canada In its final chapters the book makes a strong case for a major change in the Jewish community.




Book cover image  

The Bible: The Greatest Marketing Tool Ever Written

Foreword by Alan Dershowitz                                                              

This book offers a fresh way to read and understand the narrative contained in the first two books of the bible.   

    In The Bible: The Greatest Marketing Tool Ever Written, I examine the use of marketing within the bible. I start by asking the question: "Why was the Bible written?" and I conclude that the bible's authors wanted to create a marketing strategy which would encourage the Hebrew tribes to coalesce into a nation.I compare the marketing techniques used by the authors of the bible to the recommendations of top modern-day marketing authorities and I conclude that the marketing effort in the Bible was as efficient and effective as today’s most powerful marketing campaigns.

    Through an abundant use of examples and in an informal and conversational style, I demonstrate that in all cases the authors of the Bible chose the most efficient and effective channels for transmitting their vital message, and that the Judeo/Christian/Moslem faiths would not exist today had it not been for the powerful marketing techniques used by the authors of the bible. The conclusions that I draw are both thought provoking and controversial and they present points of discussion to individuals of all faiths.

   My book is both a historical study and an educational tool, whose clear explanation of the marketing process can be applied to the most challenging twenty-first century marketing opportunities. The Bible: The Greatest Marketing Tool Ever Written presents new avenues of biblical exploration and opens new opportunities for discussion and conversation for individuals and groups of all faiths. 

The Bible: The Greatest Marketing Tool Ever Written.........$23.99 
Published by Hamilton Books, A member of the Rowman & Littlefield Publishing Group, Inc.

To order and receive a signed copy please click  here:

 

Bernard Beck Photo Bernard Beck, a retired small-business entrepreneur, spent fifteen years as a marketing consultant and taught marketing, advertising, and sales management for ten years as an adjunct professor in the MBA program at the Newark and New Brunswick, NJ campuses of Rutgers University. During that time, he was also a teacher and principal in a synagogue Hebrew School.

Home |  About Bernard Beck | Blog Discussion | EndorsementsExcerptsContact |